ALLES OVER ADVERTENTIE-UITWISSELING

Alles over Advertentie-uitwisseling

Alles over Advertentie-uitwisseling

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Once you’ve established your campaign goals, such as driving new product discovery or increasing sales; defined your ad types, such as display, video ads, or in-app ads; and have set up the DSP, you’re ready to get started.

PopAds is gespecialiseerd in pop-under advertenties. Dit kan zijn ons snelle dienst met verbeterde beveiliging welke klandizie realtime consumentengegevens heeft om te bestuderen. Dit kan worden aangewend wegens lay-out optimalisatie doeleinden.

But what does this look like from the audience’s perspective? Let’s go back to my opening example. Kids Baking Championship is a family show. Families shop for cars that are affordable and functional, like Nissan Altimas. Nissan’s ad was therefore effectively targeted. 

Open marketplaces are also known as RTB. This is a type ofwel programmatic advertising where bids are placed for ad space and impressions.

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Plus, Amazon DSP gives you access to audiences and insights from the millions of shoppers across Amazon’s site and physical stores. Advertisers just getting started can choose self-bediening or managed diensten.

RTB was originally designed to help publishers sell their remnant inventory to advertisers, but it’s now used to sell all types ofwel inventory, including premium inventory.

In microseconden wordt de match gemaakt tussen het assortiment, een belangstelling en de hoogste bieder. Wij kunnen het programmatic display systeem dan ook opdelen in een aantal elementen: de aanbodzijde, ad networks, saleshouses en ad-exchanges. 

Het stelt publishers in staat teneinde advertentieruimte beschikbaar te produceren door ons advertentiecode op hun site te plakken en mag zelfs geraken toegevoegd aan WordPress betreffende ons plugin.

A goal kan zijn registered when a user completes a certain action, such purchasing a middel, downloading a file, or filling in a contact form on a landing page. 

On the flipside, CTV provides higher chances for advertisers to display their ads. Why? The website reason is the premium inventory from sought-after publishers. It gives bidders an upper hand on the open auction exchange. PMP aggregates a limited number of players that are invited by a publisher and chosen under a set ofwel criteria, including their (financial) solvency.

De techniek die we hiertoe toepassen opgewonden programmatic advertising, dit wordt ook wel programmatic buying of programmatic marketing genoemd. Op die pagina leggen we uit op welke manier dat werkt.

It’s hard to believe that at one point—and not too long ago, either—ad inventory could only be bought or sold when two people picked up a phone to complete the transaction. Today, ad impressions are sold and purchased at an astonishing rate and at faster speeds than the human brain can comprehend.

We'd love to talk to you about it, so get in touch for a free Discovery process and consultation to see how you can make the most of your advertising dollars.

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